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Digital Marketing in Brighton
Digital Marketing is about using online marketing and digital communication tools to help create a better customer experience.
Merci in Brighton is ready to serve small and medium businesses with digital transformation, introducing you to powering your business with data and business intelligence.
For international brands, our head office team of full service agency partners are ready to work on your global digital marketing projects.
Smart Customer Communication
- Email Marketing
- Landing Pages
- Marketing Automation
Mapping Your Customers Journeys
- Customer Aquisition
- Customer Journey
- Targeted Conversions
Customer Lifecycle Specific Content
- New to Your Brand
- Just Converted
- Long Lifetime Value
Are websites out of date? Are landing pages the future?
Websites & Landing Pages
There is a modern argument that websites with menu layers are to become a thing of the past. Digital marketing tools available today are able to deliver personalised and relevant content to new, converted and established customers.
Personas and target audience
These digital marketing tools allow us to identify the type of customer early in the process, and use specific content to drive them towards a conversion. This is where landing pages and bespoke content are used as methods for converting customers.
Consent specific landing pages
A website’s home page is the “catch-all” for people you don’t identify early, and is used to try and identify them as soon as possible to send them to content specific landing pages where the conversion process can be ultra efficient.
Supporting a digital transformation
How to power a small or medium sized business with data
If you’re ready to take the leap and join the big boys by bringing big data to the world of SMB’s then here’s the place to start.
How to map your data
Firstly, analyse how you currently run your business. Is it a simple P&L center, or does it have multiple branches under many P&L centers?
Organise the data flow
Organise the flow of data per P&L center. If you have multiple P&L centers, we can bring the higher level data together later. The most important objective is to map the flow from finding your customers, through customer journey, then to conversion which is probably a sale. This can then be aligned to the financial data that you’re used to.
Define a digital strategy
Digital Marketing automation and digital tools aligned through linking applications is how to make sure the data flows and there is no break. Then your data will reflect what your customers are doing and be ultimately reflected in your financial data.
Join one of our ‘SMB Using Data’ workshops
Core features.
Automation with Digital Marketing
3 years and counting, Merci has been partnered with SharpSpring, supporting small and medium sized businesses worldwide. Expert support provided when you need it the most.
A powerful suite of sales & marketing automation tools to boost conversions and deliver results.
Why is video marketing important for your brand?
A video on your landing page when compared to having no video, can drive conversions rates by over 80%, the word “video” in your email subject can increase open rates by 19%, and 90% of customers say videos help them make buying decisions.
As digital marketing strategies go, this is one of the best.
% Increase in Conversions
We can help you create video content which could run as a TV advertising campaign using AdSmart from Sky TV – a platform for local TV advertising at a price you can afford.
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Powering customers
with marketing automation
Over 10,000 businesses choose SharpSpring
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What we do
Merci Services
We can help you personalise communications with your customers by collecting data and delivering content on an individual basis using marketing automation.
Data collection, storage and analytics.
30 years experience delivering high quality content. Emotional storytelling for sustained engagement.
We know how to plan your content and deliver it effectively.
03.
Branding & Design
We create strong brands. Become remarkable!
Our creative studio develops your visual universe in line with your objectives.
04.
Strategy & Visibilty
We manage large projects – let us handle yours!
We examine your market, emerging trends and make recommendations to strengthen you. Our step by step process is designed to deliver results whether you are already on your way or just starting out.
Let's work on something great