About the project
Our lightweight photography team (one photographer and an assistant) set to work shooting into a laptop, moving room to room with the head of marketing who verified each image. The laptop is mobile enough to carry around and a good tool to analyse the images quickly. Detailed shots using non-wide lenses meant imagery was high end and in-line with a more exotic editorial style. Careful art direction and attention to detail is how we achieved these professional results.
Pete and his assistant worked their way through the Arch Hotel in London photographing several rooms alongside staged events using their set of lightweight equipment. Their photos received great feedback from my team, and we continue to use their photography services for our groups of hotels across the UK.